Posted by Heather Koopmans on March 2, 2010
If you live in/ near Atlanta, you might want to check out this upcoming event (Via the Georgia Library Association listserv):
LIBRARY MARKETING
WHEN: Saturday, March 13, 2010, 3 – 5 PM
COST: Free
Atlanta Emerging Librarians (AEL) and Special Library Association (SLA), Georgia Chapter, join together to host an information program on library marketing. Dr. Christie Koontz from the Florida State SLIS program will speak about the importance of marketing library services and how to plan effective promotional strategies.
Dr. Koontz is the Director of GeoLib, a program that offers digital geographic information and marketing solutions to libraries. Dr. Koontz teaches marketing and conducts research at Florida State, as well as serving on several committees of state, national and international library and information organizations.
Event RSVP and info page: http://aelslalibrarymarketing.eventbrite.com/
Posted in Opportunities: Networking, Opportunities: Professional Development, Outreach | Tagged: events, Professional Development, Workshops | Leave a Comment »
Posted by Heather Koopmans on February 22, 2010
Don’t forget that ARLIS/NA’s Chat Series is offering up a great discussion later this week! I personally recommend “Marketing Today’s Academic Library” to anyone who is interested in user experience and branding for libraries. It’s a thought-provoking read and this week’s discussion promises to be every bit as interesting.
Technical info and details about past and upcoming chats at: http://www.arlisna.org/chats/index.html
In Search of Meaning: Building a Brand for an Arts Library
We will look at ways you can measure and build brand awareness for your library. In preparation for this chat, we recommend you take a look at Brian’s book “Marketing Today’s Academic Library” which includes helpful examples for library marketing and outreach. Although the focus is academic libraries, much of what is discussed may be applied to any type of library.
Moderator: Brian Mathews, author of Marketing Today’s Academic Library.
Friday, February 26, 2010, 11am Pacific – 12pm Mountain – 1pm Central – 2pm Eastern
- What is the difference between marketing, branding, advertising, and outreach?
- What is unique about Arts libraries?
- What do your patrons think about your library? How do you know?
- What types of marketing research have you conducted?
- What are some techniques and strategies you can use for building your brand?
Posted in ARLIS/NA, Lectures, Opportunities: Professional Development, Outreach | Tagged: Chats, marketing, Outreach, Professional Development, Webcasts | Leave a Comment »
Posted by tbergstrom on June 10, 2008
It was great to meet so many of you at the ArLiSNAP meeting during the ARLIS annual conference in Denver. One of the topics floated at the meeting was ways in which to get more bodies involved in ArLiSNAP via additional volunteer positions. The general consensus was that more people might be willing to be involved if there were a greater range of volunteer positions, both in scale and duties.
To this end, we’d like to announce the first of these volunteer opportunities- a
Project Leader for Student Outreach Initiatives
What we are hoping for with this position is someone interested in taking on the task of researching possibilities for ArLiSNAP to engage more with students. To get us started along this path, we first need to have some idea about where needs exist that ArLiSNAP could fill. This would involve the project leader looking into topics such as what ARLIS’s commitments and current activities are in regard to students, how individual chapters connect with local student populations, etc. The Project Leader for Student Outreach Initiatives could then compile and disseminate this info either through blog posts or a written summary, in the spirit of eliciting discussion as to how ArLISNAP could expand in this direction.
Anyone with even mild curiosity or interest about this position is welcome to leave a comment. If you think you might be interested in this position but would like to work on it with others, we’d be into that too. Or if you think another topic would benefit from similar inquiry, feel free to suggest it.
Posted in Advice: Students, Education: LIS Programs, Opportunities: Volunteer, Outreach | Comments Off
Posted by mmacken on May 29, 2008
From apple.com:
iTunes U puts the power of the iTunes Store to work for colleges and universities, so users can easily search, download, and play course content just like they do music, movies, and TV shows.
DePaul University Libraries (and probably others) offer podcasts on iTunes U. To see their page:
- Install iTunes on your computer
- Click on the following link to open iTunes U (will open your iTunes application): http://deimos3.apple.com/indigo/main/main.xml
- Look for DePaul University on the left in the Universities box.
- The DePaul University Libraries link is in the third box down on the right
Posted in Fun, Outreach, Web 2.0 | Tagged: podcasts universities itunes promotion | 4 Comments »